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Hemp and Sustainability: How the Industry Can Benefit the Planet and Balance Sheets

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The 2018 Farm Bill’s legalization of hemp helped establish the plant as a viable and potentially lucrative crop in the United States. Legalization has also allowed many in the hemp sector a chance to seriously reflect on a selling point often cited by advocates: that hemp is a sustainable, versatile, and environmentally-friendly alternative to a wide variety of other crops and synthetic products.

The Sustainability Argument

Hemp has a global reputation for sustainability. A 2019 European Industrial Hemp Association (EIHA) report noted that hemp can have major environmental benefits as a carbon negative crop. Hemp also assists in phytoremediation, the use of some plants to remove pollutants from contaminated soil or groundwater, as well as requiring less pesticides and fungicides than many other crops. The EIHA report added that hemp fiber grown for textiles uses “significantly less” water and chemicals than cotton, with hemp being 24-times more water efficient.

Such data is expected to make an impact on the textile industry. “In some of my models, within the next decade, I’m seeing 10% of all acreage right now dedicated to cotton to be dedicated to hemp for textile purposes,” Beau Whitney, Chief Economist and Founder of Portland, Oregon-based Whitney Economics, told Hemp Benchmarks.

“At the heart of sustainability is yield per acre,” Madison Sexton, CEO of North Carolina-based Hem Mills, told Hemp Benchmarks. Her company has developed a process to convert hemp fiber into yarns and textiles, and with the help of some investment funding is planning to set up a manufacturing plant. “Cotton is about 600 to 900 pounds per acre yield. Hemp [fiber] varies between 2,700 to 4,500 pounds per acre,” she said. “Plus it has anti-erosion properties.”

Importing Hemp Textiles and Economic Considerations

Strips of 100% hemp fabric
Photo Courtesy: HemMills

With the U.S. hemp fiber sector still developing, most hemp textiles are currently being sourced from overseas. However, Sexton pointed out that importing hemp can be costly, which has led to less demand for the crop as many companies prioritize their financial bottom lines, rather than the benefits of sustainability. “Hemp textiles and fibers should not be as expensive as they are right now,” she said. “Importing means the trading companies and distributors have 25% tariffs, and it just skyrockets the price.”

Beau Whitney said that, for hemp textiles, low-cost decortication and degumming processes developed in Eastern Europe are being brought to the U.S. Some U.S. textile companies, he added, are “waiting in the wings, just waiting for these folks to come online, before they can place orders en masse.” 

Hemp’s Widespread Potential to “Green” Other Industries

Along with lower costs and improved quality, Whitney noted that many companies are weighing hemp’s environmental impact for a variety of reasons. “A lot of these corporations, be it textiles, be it plastics companies, be it cosmetics or beverage companies, they all see the benefits of this from a sustainability perspective,” he said. “They want to embrace that and use that as a means to differentiate themselves relative to the competition. So they’re using it not just from an altruistic and economic perspective, but in order to increase market share.”

Hemp composites have already made inroads in the international automotive industry as a bioplastic, particularly for use in car interiors. “In Europe you have to have sustainable products as part of your manufacturing lines and as part of your supply chain,” said Whitney. “BMW, Mercedes, they all chose hemp as sustainable products.”

Plastics reportedly make up about one-fifth of the average car’s weight, and Whitney noted that hemp composites can help make a modern vehicle lighter, less expensive, and more fuel efficient. “The weight of a car that uses hemp, just on the composite side, reduces the weight of the car by up to 30% and reduces the manufacturing cost of the car by 20%,” he said.

On other fronts, researchers suggest that hemp biofuels have potential as a renewable energy source. So-called “hempcrete” – made using the inner core of the hemp plant mixed with water, lime, chalk, or other materials – is making advances internationally as a construction material

Hemp has been used for centuries as paper, and the plant matures in months, compared to the years it takes to grow a tree. Indeed, a 1916 U.S. Department of Agriculture bulletin touted hemp paper as a way to take the pressure off the growing consumer and industrial demand then affecting the nation’s forestry sector.  

The Realities of Sustainability

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The Realities of Sustainability

Broadwoven 100% hemp fabric Photo Courtesy: HemMills

While there is no doubting hemp’s potential as a sustainable crop, some experts warn that the plant may not be as miraculous as some claim. “There is definitely a place for hemp, but there are a lot of misconceptions, too, a lot of misinformation,” said Abdel Berrada, a crop scientist and Research Scholar Emeritus at Colorado State University. 

For example, he told Hemp Benchmarks, “people say hemp doesn’t use much water. Well, that depends. It does use water … but it depends on a lot of things like where you’re growing it, what’s the length of the growing season, the evaporation rate, the temperature.” Hemp grown for CBD and other cannabinoids, he continued, can be a very thirsty crop. “More water means more flowers,” he said. “Some of those grow very big … and that’s going to take a lot of water.”

Building a New, Sustainable Industry

The novelty of hemp as a U.S. crop comes after decades of prohibition and cultural stigma towards cannabis. This situation, said Beau Whitney, is causing many investors to stay on the sidelines, delaying potential sustainability benefits of a fully-developed hemp industry. 

“Not all investors have an appetite for that level of nascency in an industry,” he said. “They’re not sure if they have to build a market before they supply it or to supply the market before they build it. It’s reducing the number of investors that are willing to take that risk. And a lot of that has to do with regulatory uncertainty. The demand is not there because some companies like beverages, fiber, cosmetics [companies], they’re waiting to see how the regulatory environment is before diving in.”

For his part, Adbel Berrada said much more research and funding is needed on hemp and its sustainable qualities. He noted that cotton is way ahead of hemp fiber in its development of cultivars, as well as growing and processing techniques. While some companies are becoming more involved in the development of sustainable and stable hemp cultivars, and more U.S. universities are creating hemp research programs, the domestic hemp market is still playing catch-up. “Eventually it is going to happen,” Berrada added, “but it will probably take decades.”

However, “We’re competing on a global scale,” Madison Sexton pointed out. “The U.S. has to step up to the table and come to the market with sustainable hemp products. Other countries have already recognized it, looking at hemp as a sustainable crop.”

Examples of more tightly woven hemp fabric Photos Courtesy: HemMills

Examples of more tightly woven hemp fabric
Photos Courtesy: HemMills



Recognizing and Dealing with Powdery Mildew

Written by: Daniel Enking, Everflux Technologies Founder & CEO Bran Wachsman

One of the most frustrating things a cannabis/hemp farmer goes through when cultivating their crops is the unforeseen risks that can creep up on a new farm. One of the most disheartening of those issues that creep up is known as Powdery Mildew.

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Powdery Mildew is the name for the horrific pathogenic fungus that attacks cannabis plants – amongst many other highly valuable plant species. It can affect both indoor and outdoor cannabis crops – particularly in wet months such as late September and into October. Once the fungus punctures the cell wall, the cannabis should be cut down, chopped up, and recycled using vermicomposting. No consumption of this flowered material should be consumed as it can cause serious health issues, especially in the lungs.

Powdery Mildew first appears as a thin layer of white mold on the fan leaves of your cannabis plant, before the fungus begins spreading across the entire grow. This GREATLY diminishes photosynthesis, slowly causing your cannabis crop to die from lack of energy. Your leaves will start to shrivel, turn yellow and begin to die, causing DRAMATIC crop loss!

Powdery Mildew can sometimes be detected early on as small bumps appearing on infected fan leaves. Heavily developed Powdery Mildew produces little black spores in its advanced stages, which can easily be carried by air movement to other parts of the grow room.

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How To Distinguish Powdery Mildew?

Here are the standard processes cannabis plants undergo when they become infected with Powdery Mildew:

The white color of the powder spots becomes more vibrant, and the overall size of the infection begins to swell.  The sun-facing side of the leaves develops small, translucent white powder spots, generally at the bottom of the cannabis plant.

 The newly developed fungus reaches the stems and then the flower bud sites. Once the spores of the fungus colonize the cannabis flower, it is no longer fit for consumption.


How to Treat Powdery Mildew Effectively?

To treat powdery Mildew effectively, it is essential to detect it at an early stage. Be alert when the first symptoms begin to show as early detection can make the difference between active and effective treatment or a completely ruined flip. The more time that elapses from the start of the infection, the more the fungus will begin to spread, and the more difficult it will be to eradicate this flip as well as future flips!

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Organic Fungicides To Use For Heavy Infections

Obviously, being proactive and keeping a prevention mindset is the most effective way to keep your cannabis farm investments safe. It makes more sense to take some extra early safety measures and monitor the overall health of your growing environment. Otherwise, you are going to face an uphill battle to try and actually cure an outbreak of this fungal infection.

Three conditions need to be met for Powdery Mildew to take hold. These are:

  • Wet & Humid Conditions

  • Cool Temperatures

  • Stagnant Air

Make sure you have invested in a decent ventilation system set up to ensure constant air movement for your cannabis plants. Thinking proactively, we inhibit the overcrowding of cannabis plants that hinder a healthy airflow in your rooms. Forward-thinking farmers should also be able to control the humidity of their grow rooms using a small dehumidifier to ensure you are keeping your area at the correct humidity level.

Outdoors is a little trickier. A lack of breeze, cold nights, and rain can all stack the odds against you and help Powdery Mildew set in. As such, it is crucial to choose your grow site with care, ensuring there is ALWAYS good airflow. Some growers will erect a tent-like structure over their bud if they know heavy rain is on the way. Proactive farmers take the time to shake their cannabis plants after a heavy rain to shake out any excess water that may have the potential to penetrate fan leaves and buds.


When it comes to these fungal diseases, PREVENTION is the MINDSET.

We here at Everflux Technologies compiled a specific list of organic fungicides you can use for prevention and eradication.  

  • Propolis: A unique, organic fungicide made by bees to protect their hive against bacteria, viruses, and fungi.

  • Trichoderma Harzianum: Inoculate this beneficial fungus in the soil to prevent the occurrence of Powdery Mildew. Organic Fungicides: Oidioprot is an example of a product available on the market you can use to treat Powdery Mildew.

  • Horsetail: This unique plant is used both for preventing and fighting several fungal diseases in cannabis and other vegetable crops. You can find horsetail along wet, marshy areas easily.

Preparation Method For Horsetail:

Step 1) Place a small amount of horsetail in a pot containing a quarter gallon of water and let that soak for 12 hours. (Preferably Overnight)

Step 2) Heat your newly soaked horsetail assortment over the stove with low heat for 15 minutes and then begin to squeeze out the liquid

Step 3) Spray the leaves at a ratio of (1 horsetail cup per 3 cups of water)

***Use this recipe once a week for prevention and every 2 days for eradication.



What If  Powdery Mildew Occurs During Late Flower?

  • Mist your infected areas with HIGH pH water (8- 8.5pH) is recommended and begin to repeat the process every 3-4 days.

  • Mist with a water and milk solution (90% water and 10% milk)

  • You can also mist a solution of water with a MINIMAL amount of hydrogen peroxide.

What Products Should A Conscious Farmer Avoid?

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Sulfur: Even though spraying your plants with sulfur is a reasonably comprehensive protocol against Powdery Mildew, we DO NOT recommend it for cannabis cultivation, as the flowers would preserve the flavor and bouquet of the chemical.  Bicarbonate: Spraying your cannabis plants with bicarbonate dissolved in water might be effective against Powdery Mildew. Again we are AGAINST these protocols. Bicarbonates leave visible remnants on the plant material and flowering bud sites.  Chemical products: There are systemic fungicides that can effectively fight Powdery Mildew. We DO NOT recommend that you, a consciousminded farmer, use non-organic methods.

These methods are harmful to the overall health of you, your employees, and your customers.

We would like to thank Everflux for sharing this invaluable insights and information to us.

To know more about this technology:

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Growing Trial with Bioflux

To learn more about living soil cultivation:

Living Soil Cultivation by Everflux Technologies